Medical capital equipment sales recruiting

We recruit capital equipment sales reps and managers who can run long, multi-stakeholder deals for imaging, surgical systems and hospital infrastructure.

About capital equipment sales

Selling medical capital equipment is a long game. Deals for imaging, surgical systems, beds, monitoring and sterilization equipment can take a year or more and involve clinicians, biomedical engineering, finance, procurement and sometimes hospital foundations or government funding.

The right rep is a project manager as much as a seller. We look for people who can map a buying committee, build a business case and keep a deal moving through budget cycles and tenders.

Who they sell to: Department heads, biomedical engineering, hospital executives, procurement and capital planning committees, and health system foundations.

What we look for

  • Closed capital deals with long cycles and multiple decision-makers.
  • Experience with tenders, RFPs and formal procurement.
  • Ability to build financial justification and total cost of ownership cases.
  • Forecast discipline over long pipelines.

What makes these hires hard

  • Commission timing is uneven, so candidates need a plan that rewards long cycles.
  • Strong transactional reps often struggle in capital, and the reverse is also true.
  • Public procurement rules differ between provinces and states.

Roles we fill in capital equipment

  • Territory Manager

    The territory manager owns revenue in a defined geography. We recruit territory managers who can grow it, not just maintain it.

  • Key Account Manager

    We recruit key account managers who manage large hospital systems, group purchasing relationships and dental service organizations.

  • Regional or District Sales Manager

    We recruit first-line sales leaders who can hire, coach and keep a team of medical device or dental reps.

  • Business Development Manager

    We recruit business development managers who open new markets, partnerships and customer segments for medtech and dental companies.

Recently filled roles

Client names are confidential. See more filled roles.

RoleLocationFilled
Territory Manager, Compression and Vascular SolutionsAlbertaAugust 2026
Surgical Territory Sales ManagerQuebecAugust 2026
Sales Agent, Advanced Surgical SolutionsQuebecAugust 2026
Marketing and Communications LeadOntarioJuly 2026
Acute Care Territory ManagerOntarioJuly 2026
Senior Product ManagerOntarioJune 2026

What hiring leaders say

80+ five-star reviews on Google. See more reviews

Linda and Brad are amazing professionals who have the ability to connect talent with great organizations. Their experience and intimate knowledge in this field nationally is incredible. They both have demonstrated dedication and determination during the process and routinely followed up to make sure everything is as discussed. Highly recommend Linda and Brad.
Shawn W.
Working with Linda and her team over the years has been exceptional. Real professionals in finding and matching exceptional talent/profiles to the specific role at hand. Thank you Linda and your team for the amazing support over the years!
Dino V.
Have been working with Linda and Brad for close to 2 years now and both have been tremendously supportive and communicative. I have learn so much from them!!! Their quick turnaround always results with great potential candidates and consequently, great additions to our team. I mostly enjoy our touchbase calls :) - Always a pleasure!!
Ingrid S.

Questions hiring managers ask

Can you recruit reps who have sold through public tenders?

Yes. We screen for tender and RFP experience in the regions you sell into.

Do you recruit capital sales leaders as well as reps?

Yes, including regional managers and national sales directors.

How do you judge capital sales performance in an interview?

We ask for specific deals, cycle lengths, stakeholders and outcomes, and verify them in references.

Tell us about the role you need to fill

Book a free hiring consult. We will learn about the role, the territory and your team, then start the search within 24 hours of the kickoff meeting.

Book a hiring consult

Page last reviewed October 2026.